Print Media Distribution is the first publication to comprehensively examine the infrastructure and systems of print media distribution, offering workflow solutions that can provide significant advantages to print producers' business models.
Twyla Cummings is the Paul & Louise Miller Distinguished Professor and Graduate Coordinator of the Rochester Institute of Technology School of Print Media, and is also an RIT Printing Industry Center researcher. Bernice LeMaire is an account executive with Garner Printing.
This book, the third volume in the Printing Industry Center Series, analyzes the distribution workflow of printed products and examines the well-defined print production process that results in end users receiving various print materials such as newspapers, magazines and catalogs.
This book is the third Printing Industry Center Series book; a co-publication of RIT Cary Graphic Arts Press and the RIT Printing Industry Center. Like the other books in the series, the New Medium of Print and Data-Driven Print, this book is published simultaneously in an offset version and an on-demand, digitally-printed version.
"Twyla Cummings' work could not come at a better time. It is my hope that her book will stimulate an industry-wide discussion about the need to train and educate the industry on distribution and logistics so it can assure customers and future customers that we can not only produce the job but get it to market."
Benjamin Y. Cooper
Executive Director, The Print Council
Principal, Williams & Jensen, PLLC