Research Spotlight

PICRM-2006-02

The Case for Print Media Advertising in the Internet Age

The current landscape of audience fragmentation, Internet advertising, and required accountability for advertising expendi...
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Sustainable Print


Investigating ways to measure the true environmental impacts and reduce the negative environmental impacts of print communications.


1 items.
Title Year
Sustainable Printing Activities: Design and Initial Approach for a Print Energy Life-Cycle Decision Tool
by Elvis Montero , J. Scott Hawker, Ph.D. , Marcos Esterman, Ph.D. , Sandra Rothenberg, Ph.D.
2009-2010